Mahindra mulls making a
Tesla-like electric sportscar
Mahindra &
Mahindra is assessing the feasibility of a plan to drive
in an electric sports car, much like Elon Musk-led Tesla, for which it
is looking to couple Mahindra Electric’s expertise in electric cars with
the design capabilities of Italian Pininfarina.
Domestic automobile company Mahindra & Mahindra ( M&M
) is assessing the feasibility of a plan to drive in an electric
sports car, much like Elon Musk-led Tesla, to satiate the needs of
Indian auto enthusiasts.
For this, the company is looking to couple Mahindra Electric’s expertise
in electric cars with the design capabilities of Italian Pininfarina
which it acquired a year ago, The Economic Times reported Thursday.
Terming the project as M&M’s “dream”, Managing Director Pawan Goenka
said while many companies are launching electrics, only one or two have
been successful in cracking the volumes game.
The viability study will
take 3-6 months, he told the paper.
M&M is already at an advanced stage of developing an electric SUV,
based on its KUV platform. The electric SUV is expected to hit the
market after 2018-2019.
Separately, M&M is planning to set up a hub outside India to shore
up 50 percent automotive revenues from international operations.
Rajesh Jejurikar, President and Chief executive, farm equipment & two-wheelers division, on Wednesday said M&M is already the No. 1
tractor maker in the world in terms of volume and is present in 30
markets, including the US, Finland, Algeria, Nigeria, Kenya, South
Africa, China, Japan and Australia.
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